The job of a computer programmer is to write code for companies so they can accomplish their online goals. It may be something as simple as writing a bit of code to track affiliates or it may be more complicated project. While a computer programmer is still an in-demand job, many people would rather freelance and have the freedom of working from home on a variety of projects for a variety of clients.

The challenge comes when you need to build up a client base. If you’re great at marketing yourself and networking with others, then making a living as a freelance computer programmer is certainly a very viable option. However, if you want to ensure your success as a service provider, you may want to add computer coach to your resume and broaden your offerings. Here’s how to become a computer coach and programmer:

#1 Learn about the needs internet marketers have because they’re going to be your clients.

#2 Learn about how to market to your audience – small business owners.

#3 Offer coaching services so you can show aspiring entrepreneurs how to accomplish many of the minor programming needs they have. You may be scratching your head and wondering why you’d teach them how to do something when you could make more money if they hired you to accomplish the task. However, coaching accomplishes several business building goals.

First, coaching puts you in the role of a consultant and gives you an abundance of credibility. People are willing to pay top dollar for your expertise, so you will make money coaching and you will position yourself as an expert with your clients.

Secondly, just because someone knows how to do something doesn’t mean they’re going to do it. Many people know how to write content and yet they outsource the task to ghost writers. Why? Because they don’t want to write, because they don’t have time to write or because it makes more sense financially to hire someone to do it and to focus on tasks that boost their income.

#4 Consider positioning yourself as an expert in a particular niche industry. When you narrow your target audience to a particular group of people, it’s easier to become well known as an expert and it’s easier to build a very profitable freelance business. It’s also easier to stay on top of industry trends if your focus is a bit narrower.

#5 Market yourself using the same tools and strategies internet marketers use. Write and publish content, publish tutorials and hold teleseminars or webinars. Post audio and video lessons on how to do computer programming tasks and advertise on relevant websites. Consider PPC and social networking as marketing tactics to use as well.

If you have the skills and knowledge to be a computer programmer, position yourself as an expert by also coaching and teaching others how to accomplish programming tasks. It’s a great way to establish yourself as an industry expert and a superior method to build your business.

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